Managing promotions is a critical function of any retail establishment. Sales promotion schemes are introduced with many objectives in mind like, increasing sales, improving market share, increasing product awareness, introducing new products, entering new markets, enhancing distribution circle, clearing out non-moving or dead-stock, etc. The task of implementing sales promotions effectively involves multiple aspects like definition, monitoring and constant reviews. Managing these aspects of a retail business is an immense challenge and requires efficient use of the limited resources available to a business.

Shoper 9 provides a comprehensive and powerful method of managing and implementing sales promotions in any retail business. It is possible to define a sales promotion based on a combination of attributes like validity period; specific item groups; schemes applicable only for specific customers; etc. Schemes definitions can also be imported from MS Excel Files created in an appropriate format. Shoper 9 also supports multiple sales promotions running in parallel. It is also very easy to activate or deactivate a sales promotion scheme based on the business requirements.

The schemes defined in or imported to Shoper 9 are fully integrated with the standard Sales functionality of Shoper. A high degree of control as well as flexibility is offered by Shoper 9 in selecting or applying the schemes during Billing. Shoper 9 can automatically decide the best scheme to be applied at the time of billing. Otherwise, Shoper 9 can be configured to suggest the best scheme, and still give the flexibility of changing the schemes to be applied during billing.

For a business having a chain of stores, Shoper 9 provides a simple and flexible method of defining the promotions centrally at the head office and sending this information to all/specific stores in its business chain.